Marketing is a thorny topic for many artists – viewed as a necessary chore. But what if you approached it in a different way? This week, Louise is flying solo and sharing her experience with, and enthusiasm for, content marketing. This means promoting yourself and your art by sharing content … either on social media, on a blog, in videos, or on a podcast.
In this episode, Louise shares her tips for building awareness for your art through content creation. Her tips include documenting rather than creating; telling a coherent story; and engaging your audience rather than talking at them. Along the way, she shares her favourite content marketing gurus, and offers ideas for how to research topics.
Seth’s Blog: https://seths.blog/
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“Monkeys Spinning Monkeys” Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 License