How to Sell Art Online [104]
This can be biggest question for artists today: How do I sell my art online? Whether you are new and don’t know where to start, or would like to add more options for your potential buyers, in this conversation we share some tips to get started fast and how we began.
This is a huge topic and perhaps a little ambitious for a one-hour episode, but we decided to give it our best shot! In a wide-ranging discussion, we discuss the importance of a website and email list as a “home base” for your marketing, so that no matter where people find you, they can sign up to stay in touch.
But we also cover other options and ways to get started if you don’t yet have a website, including social media, licensing opportunities and third party websites such as Saatchi Art. And we stress that even when you do have a website, it’s not enough to just set it up and then wait for people to arrive. You will always need to drive traffic to your site and finding ways to do this is an important element of your marketing strategy.
Mentioned:
Louise’s Art Tribe membership group is currently accepting new members. Join for a free trial month at: https://thispaintinglife.mykajabi.com/art-tribe
If you’d love to be part of an artist group building a creative business alongside developing your art join Alice’s Connected Artist Club waitlist HERE
If you have a question you’d like us to discuss, click here to send it to us
If you are enjoying the podcast this is an easy and inexpensive way to help support it and ensure it continues. The demands of making it each week can be challenging. Your support is allowing us to hire some editing help. If you’d like to help out with a one-time or a monthly donation, you can “buy us a coffee” us at Ko-fi.com
Contribute to the podcast here:
Follow Alice on Instagram @alicesheridanstudio
or Louise @louisefletcher_art
Credits
“Monkeys Spinning Monkeys” Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 License
HI Alice
Thank you for the re assurance and clarity on this.
Much Appreciated
Have a lovely week
Jane
This episode was loaded with good tips thank you both so much and notes taken.
Can i just ask is it not a security issue giving email addresses out on instagram if someone was interested in buying my work. Is the message me area where you give the email address out. As you can guess I am new to Instagram and still navigating and learning about hash tags. I am not liking the sound of the shopping bag either but wary giving out my bank details. Not a worry at such early days but curious.
Can’t believe Red Bubble is still going, i put some prints on there many moons ago. Thanks Jane
You can add your contact email in the setting so people can email you directly. An email is generally pretty public information – I have one for my art business so people can contact me but generally use another for any log-ins etc. Otherwise you can keep it within direct messages. If you want to sell your work you need to make it easy for people to contact you, and to buy. E-commerce set-ups have this all set-up but it does take time to do so until then, if you want to sell then direct contact is the only way.